It's in the root of Japanese culture Japanese chivalry spirit.
What is anything most important as Samurai thinking?
Stake a soul for one minute and one second, and be confronted with that, For what I want to accomplish,
It is origin about this concept related also in modern society. We established the Samurai brand using the name of samurai which is also a pronoun of Japanese chivalry.
These concepts are utilized for product development more often and goods which lead to a market are developed, and we are wishing sincerely that this brand becomes the brand which is recognized by everybody and loved.